Product Sampling Campaigns That Actually Convert

National in-store, in-office, on-campus and street-level sampling programs that turn trial into repeat purchase.

Overview

Sampling still converts better than almost any other marketing channel — when it’s executed with the right people, in the right locations, at the right moment of intent.

We plan, staff and execute national sampling programs across grocery, big-box, convenience, foodservice, corporate offices, universities and high-traffic urban footprints.

What's included

Our process

01

Brief & strategy

We start with your objective, target consumer and success metrics, then reverse-engineer the market plan.

02

Deploy & execute

Our vetted ambassadors sample your product in high-intent locations with brand training, uniforms and toolkits.

03

Report & optimize

You get photo, video, KPI and sentiment reporting after every activation — plus a plan for the next wave.

Common questions

What is a product sampling campaign?

A product sampling campaign puts your product directly in consumers’ hands at retail, events, or in the field, turning trial into purchase consideration.

We serve 5,000+ retailer locations nationwide and run 20,000+ sampling events annually.

Standard campaigns require 6–8 weeks. Expedited programs are available with shorter notice.

Yes. We provide trained brand ambassadors, demo kits, and real-time campaign reporting.

Request a Campaign Quote

Tell us about your product sampling campaigns brief — we’ll follow up with a plan.

We’ll reply within one business day. Or email marketing@marianoevents.com.